identity design for groove: artists and intaglio prints, 1500 to now at the hammer museum. the exhibition surveys over five hundred years of intaglio works drawn from the collections of the ucla grunwald center for the graphic arts. the intaglio process of printing from incised metal is referenced in the typeface i’ve chosen for the exhibition, hesse antiqua. designed by lettering artist, punch cutter, and bookbinder gudrun zapf von hesse, hesse antiqua is drawn from letter punches of her own design, used for stamping characters in her leatherbound book covers.1 as a further representation of the exhibition’s theme, i’ve added my own hand drawn customization to emphasize indentations and notches in the letterforms.
designed materials include gallery exterior and interior graphics and wall texts, printed exhibition brochure, onsite largescale digital signage, and postcards for the museum store.
works in
groove include examples of renaissance engraving by albrecht dürer and giorgio ghisi; dutch baroque etchings by rembrandt van rijn; nineteenth- and twentieth-century prints by stanley william hayter, ernst ludwig kirchner, käthe kollwitz, and pablo picasso; and contemporary etchings by mark bradford, vija celmins, nicole eisenman, toba khedoori, and martin puryear. the exhibition is organized by cynthia burlingham, deputy director of curatorial affairs, with jennie waldow, luce curatorial fellow.
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